CIBA VISION^® — Shared Passion for Healthy Vision and Better Life

European DAILIES^® Teens Campaign Expands to TV

The eye catching spots feature the DAILIES^® "Eye-con" who illustrates a great story of how DAILIES^® contact lenses allow you to "Say it with your eyes". Both spots feature DAILIES AquaComfort Plus^®, comparing the lens' refreshing comfort of wear to a drop of water.

"We are delighted to release these two youthful and energetic TV Spots which will allow us to increase penetration within our region," said Oliver Kuonen, Head of Marketing for CIBA VISION^® Region Europe, Russia & Africa.